Sharon Bäden
Bespoke Design Works. Perpetually Inspired.™

Hello!
I’ve always preferred to let my work speak for itself. Therefore, my focus with writing here is to provide a quick glimpse of who I am and how my diverse interests typically involve looking at projects, current topics, or challenges from multiple perspectives, allowing for concepts and final results that are thoughtful, thorough and also hold visual appeal.
I was raised on an Ohio farm, where industrious self-propelled initiative was part of life and permanently
soaks into you...fostering a deep curious, inventive, entrepreneurial spirit. These artistic talents of childhood led to studies in graphic design, illustration aka visual experience communications, business strategies and also law. Let's just say I like learning and having a full tool kit. My creative professional career began with traditional print and digital marketing design for Fortune 500 architectural building products and pro bono design for road running events for Toledo and Cleveland Roadrunner Clubs. My practice expanded with corporate brand identity projects and custom event invites for various creative visual communication launch initiatives. Clients included nonprofit organizations (Playhouse Square, Economic Devel. Organizations), top world-ranked healthcare systems (Cleveland Clinic, Rainbow Babies & Children's, University Hospitals), educational institutions (CWRU, UC Berkeley, Univ. Toledo, Kent State), and both privately-held and corporate entities.
After pursuing a law degree, I continue to work within corporations handling both B2B and B2C brand marketing materials for innovative products, and legal services. In-house creative brand expression for MetLife Legal Plans entails cobranding partnerships with Fortune 100 and Fortune 500 companies across the USA.
I am enthusiastic about purpose-led missions and enjoy creating solutions with thoughtful messaging and timeless yet appealing balanced visual style. Both personally and professionally, I’m always exploring, always feeding my brain, to learn and grow more insight... developing fresh, creative perspectives with tireless passion and heart. I call my ongoing journey a perpetual inspiration and calling. I strive for quality, and further practice and believe in the five attributes of integrity: dependability. loyalty. honesty. good judgement...and respect for oneself and others.
Personal Mantra: Perpetually Inspired.™
Education | Credentials
Harvard Business School Online
Harvard University
Certificate in Digital Marketing Strategy
Certificate of Specialization in Strategy
Certificate of Specialization in Business in Society
· Power and Influence for Positive Impact
· Disruptive Innovation Strategy
· Sustainable Business Strategy
· Global Business
· Negotiation
Cleveland-Marshall College of Law
Cleveland State University
· Juris Doctor (JD) · cum laude
Kent School of Art
Kent State University
· Bachelor of Fine Arts (BFA) · magna cum laude
· Graphic Design + Visual Communications
The Gould Istituto de‘ Medici
Florence, Italy
· Studio Drawing, Photography, Design, Art History
· Honors Program
Awards | Accomplishment Highlights
· USPTO Design & Utility Patents for innovative “paper engineering”
i.e.: a cool envelope folder that doesn't require glue
· Featured in Crain’s Cleveland Business, Vol. 27 No. 9 2006
“Chic Invitations Dressed to Impress”
· Women in Communications “Crystal Award” for Design + Brand Identity
Spark + Create + Lead + Do
CLIENTS | BRANDS
BÄDEN DESIGN
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